Releases
AMMAR 808 • Global Control / Invisible Invasion
Release Date: 18/09/2020
Format: CD/LP+DL/DL
Cat-No: GBCD/LP 100
1. Marivere gati (feat. Susha) 4:16
2. Ey paavi (feat. Kali Dass) 5:16
3. Mahaganapatim (feat. K.L.Sreeram) 6:00
4. Duryodhana (feat. Thanjai Nayandi Melam) 4:46
5. Geeta duniki (feat. Susha) 3:32
6. Arisothari yen devi (feat. Kali Dass) 4:46
7. Pahi jagajjanani (feat. Susha) 5:30
8. Summa solattumaa (feat. Yogeswaran Manickam) 5:50
AMMAR 808’s previous album Maghreb United (2018) – a powerful mixture of deep TR-808 bass and Pan-Maghreb beats and voices – received widespread critical acclaim and shook dancefloors throughout Europe, North Africa and beyond. This time Brussels-based Tunisian electronic producer Sofyann Ben Youssef (aka AMMAR 808) has travelled to the Tamil Nadu region of southern India for a breath-taking new adventure. With a suitcase full of recording equipment, he set up base in the pulsing city of Chennai and undertook a collaborative reimagining of the area’s rich and resonant musics. Ranging from trance temple sounds to rap-like street theatre performance and ending with the mathematical richness of Carnatic music, Ben Youssef’s in situ recordings form the foundation of his potent new album: Global Control / Invisible Invasion.
Futurist syncopations meet hypnotic, timeless narratives. Expansive electronics fused with on location recordings. Kaleidoscopic and exhilarating.
Life in lockdown has given us time to reflect on the world and our place in it, on fate and free will. Big ideas, and ones that sit at the very heart of AMMAR 808’s Global Control/ Invisible Invasion – an album that’s aptly-named and tooled for these times. He’s crafted them from Hindu mythology and created a philosophical jolt of a disc that sweeps him far from his native Maghreb and deep into the ancient Carnatic tradition of South India.
“When I was 20 I went to Delhi and studied for months,” AMMAR 808 explains. “I learned sitar and tabla and did a lot of recording, and I began to absorb the culture, to learn. Hinduism has a pantheon of gods, and it shows a different culture of freedom. After 2011 and the start of the Arab Spring in Tunisia, my homeland, I’ve been wondering more and more about freedom and my own identity.”
Those questions, and his exploration of them, took musical form in his mind, simmering and growing over the years until finally in 2019 he was ready to return to Chennai and record. But while the ideas are timeless, the music leans modern, with AMMAR 808 and his arsenal of analogue electronics and subsonic beats, morphing traditional legends and soundscapes into the future tense.
“I spent 24 days there,” he recalls. “I found the incredible singers and musicians through a man called Paul Jacobs. He owns the studio where I worked, and he’s a musician and producer himself; he knows a lot of people and stories.”
With such a short time available, the work was inevitably very concentrated. Yet it all went quickly; the recording itself only lasted ten days, while even the post-production barely took a month. All those years of thought had laid very firm groundwork.
“I knew exactly what I needed to record,” AMMAR 808 agrees. “I was prepared and I felt confident. But,” he admits, “I discovered things while I was there that ended up on the album, too.”
The “invisible invasion” in the album title isn’t a contemporary reference to the coronavirus pandemic.
“Not at all,” AMMAR 808 notes. “To me, in the Hindu belief system, the invisible invasion happens in the brain, the soul. We’re invaded without ever seeing it externally, and this system decrees our fate. And usually we embrace it, instead of fighting against it.” He laughs. “Then Covid-19 happened, of course, but this name precedes it. This year just emphasises how vulnerable we are.”
The virus flung us all into a dystopian universe. But that’s not unlike parts of Hindu mythology. At times, he notes, “some of the stories are like a science-fiction movie…filled with tales of global wars, gods with flying machines and divine weapons and extinction level events…a subtle and more mysterious history of mankind.”
That might seem contemporary, but it’s definitely not. Take the track “Ey Paavi,” for instance. It comes from the Mahabharata, one of the great Sanskrit epic tales of India, composed over 2000 years ago. The song relates episode where the threats of death and destruction between Bhima and Duryodhana ratchet up and up; it’s almost like hearing the rhetoric of some leaders today, yet it’s straight out of folklore. As AMMAR 808 says, “it’s a kind of street theatre.” And it’s one where the electronic melodies push harder and harder in a battle against the percussion, the lines increasing the tension.
Mythology and tradition run all through the record. “Mahaganapatim” is another name for the god Ganesha, for example, while the songs “Marivere Gati” (the first single from the album) and “Pahi Jagajjanani” both have long roots in the South Indian history. As with the music he made on Maghreb United, AMMAR 808 links the sense of what has been with what will be. Ancient myth shaped by pulsing, expansive electronics. The past given an exhilarating, kaleidoscopic reset.
Global Control/Invisible Invasion is an album of songs – some in the Tamil language which is widely spoken across the region. That’s perfectly natural, given the vocal tradition which is the chief thread of Carnatic music (as opposed to North Indian music, which is largely instrumental). It’s also quite deliberately very percussive album, another reflection of India itself.
“Rhythms are like earth and fire,” AMMAR 808 observes, “but with India you have that time calculation. I knew those rhythms; they were like a second nature to me. They’re very mathematical and architectural.” And he creates them here, creating sounds of machines to mix with the work of human percussionists as the old world and the new come together. “Sometimes the percussion idea is long, with the bass in second place; at other times the rhythm cycle can be very short, abrupt. It has a very different quality, a powerful aspect. If you have three percussion players together in a room, they can sound like 100.”
Yet rhythm and words weren’t the only building blocks. The album had to stand as a complete entity for it to work. AMMAR 808 knew he needed “the musicality. One of the differences between this and the last album is that there’s more melody here, and more rhythm in a sense. None of the quarter tones and Arabic scales. The sound here is much brighter.”
It’s certainly infectious, filled with heart and the soul, with ideas debated and considered over many long nights and seasons. Every track resonates with tightly wound passion. It’s a philosophy of life, a musical reimagining of tradition and essence, yet done with the deepest respect. It’s easy to see why that’s needed a long gestation.
“What takes time with music is the reflection, not the doing,” AMMAR 808 observes. “Global Control/Invisible Invasion has come out of many years of thinking and listening to Carnatic music. For me, everything here is a big topic. It’s been done often before, I wanted to offer something different. I was waiting for the right time.”
That time has arrived. Even though it was never intended to be that way, Global Control/Invisible Invasion offers a perfect soundtrack for these times, music to guide us as we carefully emerge, singing the myth electric, thinking and dancing, into whatever the new normal might be.
AMMAR 808 • Maghreb United
Release Date: 15/06/2018
Format: CD/LP+DL/DL
Cat-No: GBCD/LP 060
01. Degdega (03:09)
02. Sidi kommi (03:44)
03. Ain essouda (04:03)
04. El bidha wessamra (03:23)
05. Layli (02:43)
06. Alech taadini (03:47)
07. Ichki lel bey (03:43)
08. Kahl el inin (03:29)
09. Boganga & sandia (04:43)
10. Zine ezzine (03:43)
Deep TR-808 bass meets pan-Maghreb beats, timeless voices and futurist visions. AMMAR 808 is Sofyann Ben Youssef, the sonic mastermind behind the Tunisian sensation: Bargou 08.
The future is right now. We have driverless cars, robots taking over jobs, and commercial space travel is on the event horizon. Somehow, humanity has slipped into a science fiction life. But you can’t have a future without a past, something AMMAR 808 knows very well. On his debut release, Maghreb United, featuring the singers Mehdi Nassouli (Morocco), Sofiane Saidi (Algeria) and Cheb Hassen Tej (Tunisia), he connects the two to offer a radical, electronic reinvention of ancient North African music.
“The past is a collective heritage,” explains AMMAR 808. He started the project a year ago, after working with the lauded Bargou 08, searching for something to link the sense of what has been with what will be. “It’s what we all call on, what we all share. The music on Maghreb United is the past with now and the future with now. I’m trying to weave threads from folklore and mythology into futurism. And I’m not necessarily projecting a positive image; from all we can see, things aren’t going in the right direction. What I hope is that it will raise an alarm.”
Yet there’s also plenty of hope here. With singers from Algeria, Tunisia, and Morocco, songs from the Targ, Gnawa, and Raï histories, and a TR-808 alongside a distorted gumbri (Nassouli), gasba flute and zokra bagpipes (Lassaed Bougalmi), this is an album that reaches out to encompass the entire Maghreb area of North Africa.
“In the past the Maghreb was one huge region, yet very diverse within its borders. But today, the world keeps every person separated. The album isn’t so much about a united Maghrebi region, but how we can connect while observing our differences – our differences are also our connection – and using them to unify as humans. This is an example of that.”
The choice of songs was also very deliberate for AMMAR 808, with nine of the ten cuts taken from the deep tradition.
“It makes a difference when a song survives,” he observes. “It has power. We all die, but a song lives on, it travels through time. I’m trying to pass it forward in a different shape, trying to predict the music in 10, 50, 100 years. Not today, but tomorrow. And if you understand what’s important in the songs, you can use it to bring even more power to the tracks. I grew up with some of those songs; knowing them inside out gives a different perspective. It’s an album that brings power and traditional music together.”
The idea for Maghreb United (which is also the name for the album’s performing group) has long been burning in AMMAR 808, but it burst into flame after the musician and producer met all the singers on his regular trips in the region, before returning home to start building the tracks.
“The recording itself didn’t take long; everyone involved is very professional. The production took much longer. I ended up with 25 tracks, and I had to pare it down to the one idea that connected them all.”
The deep, rumbling growl of the gumbri, the dry, airy tenderness of the gasba, and the softly slithering zokra give a powerful North African root to the music, a thread that spins back through centuries. And the singers burn with fire and grace and passion on lyrics like ‘Tonight our happiness will be complete/Tonight our energy will be complete’ (Layli). But it’s the TR-808 that’s at the heart of Maghreb United and sends it spiraling into the future.
“As soon as you put on distortion, filters, samples, the 808 can shape the sound any way you want,” AMMAR 808 points out. It’s a sound shifter, another sense of the future now. “I’m a big science fiction fan; I dream about it. This project is a way to try and build a possible understanding of the world and the musical identity of the world today. It puts everything in a futuristic frame that opens ways to reflect on the present. Experimenting is my way of doing things, and this project is an experiment about a possible future through music and video. Not what will happen, but one possible outcome.”
AMMAR 808 intends Maghreb United to be a completely immersive experience, something that will carry over into the live shows.
“We’ll be accompanied by a VJ,” he says. “We’ve worked with a team of visual researchers, designers and actors to create a vision, to give the audience a total experience in real time, with everything coming together. The music is quite brutal live, all that bass and heaviness, and it’s not all pre-programmed. I can switch on the fly and go in any direction, we can change arrangements just by looking at each other.”
Things can change in the blink of an eye. In life as well as music.
“When you talk about today’s problems,” Ammar 808 says, “it’s already too late. People talk about what should be, when you need to project about the future.”
And with Maghreb United, that’s exactly what AMMAR 808 does. It’s the great reinvention of a region’s music. It’s a call to action. It’s the future, right now.
AMMAR 808
AMMAR 808’s previous album Maghreb United (2018) – a powerful mixture of deep TR-808 bass and Pan-Maghreb beats and voices – received widespread critical acclaim and shook dancefloors throughout Europe, North Africa and beyond. This time Brussels-based Tunisian electronic producer Sofyann Ben Youssef (aka AMMAR 808) has travelled to the Tamil Nadu region of southern India for a breath-taking new adventure. With a suitcase full of recording equipment, he set up base in the pulsing city of Chennai and undertook a collaborative reimagining of the area’s rich and resonant musics. Ranging from trance temple sounds to rap-like street theatre performance and ending with the mathematical richness of Carnatic music, Ben Youssef’s in situ recordings form the foundation of his potent new album: Global Control / Invisible Invasion.
Futurist syncopations meet hypnotic, timeless narratives. Expansive electronics fused with on location recordings. Kaleidoscopic and exhilarating.
Life in lockdown has given us time to reflect on the world and our place in it, on fate and free will. Big ideas, and ones that sit at the very heart of AMMAR 808’s Global Control/ Invisible Invasion – an album that’s aptly-named and tooled for these times. He’s crafted them from Hindu mythology and created a philosophical jolt of a disc that sweeps him far from his native Maghreb and deep into the ancient Carnatic tradition of South India.
“When I was 20 I went to Delhi and studied for months,” AMMAR 808 explains. “I learned sitar and tabla and did a lot of recording, and I began to absorb the culture, to learn. Hinduism has a pantheon of gods, and it shows a different culture of freedom. After 2011 and the start of the Arab Spring in Tunisia, my homeland, I’ve been wondering more and more about freedom and my own identity.”
Those questions, and his exploration of them, took musical form in his mind, simmering and growing over the years until finally in 2019 he was ready to return to Chennai and record. But while the ideas are timeless, the music leans modern, with AMMAR 808 and his arsenal of analogue electronics and subsonic beats, morphing traditional legends and soundscapes into the future tense.
“I spent 24 days there,” he recalls. “I found the incredible singers and musicians through a man called Paul Jacobs. He owns the studio where I worked, and he’s a musician and producer himself; he knows a lot of people and stories.”
With such a short time available, the work was inevitably very concentrated. Yet it all went quickly; the recording itself only lasted ten days, while even the post-production barely took a month. All those years of thought had laid very firm groundwork.
“I knew exactly what I needed to record,” AMMAR 808 agrees. “I was prepared and I felt confident. But,” he admits, “I discovered things while I was there that ended up on the album, too.”
The “invisible invasion” in the album title isn’t a contemporary reference to the coronavirus pandemic.
“Not at all,” AMMAR 808 notes. “To me, in the Hindu belief system, the invisible invasion happens in the brain, the soul. We’re invaded without ever seeing it externally, and this system decrees our fate. And usually we embrace it, instead of fighting against it.” He laughs. “Then Covid-19 happened, of course, but this name precedes it. This year just emphasises how vulnerable we are.”
The virus flung us all into a dystopian universe. But that’s not unlike parts of Hindu mythology. At times, he notes, “some of the stories are like a science-fiction movie…filled with tales of global wars, gods with flying machines and divine weapons and extinction level events…a subtle and more mysterious history of mankind.”
That might seem contemporary, but it’s definitely not. Take the track “Ey Paavi,” for instance. It comes from the Mahabharata, one of the great Sanskrit epic tales of India, composed over 2000 years ago. The song relates episode where the threats of death and destruction between Bhima and Duryodhana ratchet up and up; it’s almost like hearing the rhetoric of some leaders today, yet it’s straight out of folklore. As AMMAR 808 says, “it’s a kind of street theatre.” And it’s one where the electronic melodies push harder and harder in a battle against the percussion, the lines increasing the tension.
Mythology and tradition run all through the record. “Mahaganapatim” is another name for the god Ganesha, for example, while the songs “Marivere Gati” (the first single from the album) and “Pahi Jagajjanani” both have long roots in the South Indian history. As with the music he made on Maghreb United, AMMAR 808 links the sense of what has been with what will be. Ancient myth shaped by pulsing, expansive electronics. The past given an exhilarating, kaleidoscopic reset.
Global Control/Invisible Invasion is an album of songs – some in the Tamil language which is widely spoken across the region. That’s perfectly natural, given the vocal tradition which is the chief thread of Carnatic music (as opposed to North Indian music, which is largely instrumental). It’s also quite deliberately very percussive album, another reflection of India itself.
“Rhythms are like earth and fire,” AMMAR 808 observes, “but with India you have that time calculation. I knew those rhythms; they were like a second nature to me. They’re very mathematical and architectural.” And he creates them here, creating sounds of machines to mix with the work of human percussionists as the old world and the new come together. “Sometimes the percussion idea is long, with the bass in second place; at other times the rhythm cycle can be very short, abrupt. It has a very different quality, a powerful aspect. If you have three percussion players together in a room, they can sound like 100.”
Yet rhythm and words weren’t the only building blocks. The album had to stand as a complete entity for it to work. AMMAR 808 knew he needed “the musicality. One of the differences between this and the last album is that there’s more melody here, and more rhythm in a sense. None of the quarter tones and Arabic scales. The sound here is much brighter.”
It’s certainly infectious, filled with heart and the soul, with ideas debated and considered over many long nights and seasons. Every track resonates with tightly wound passion. It’s a philosophy of life, a musical reimagining of tradition and essence, yet done with the deepest respect. It’s easy to see why that’s needed a long gestation.
“What takes time with music is the reflection, not the doing,” AMMAR 808 observes. “Global Control/Invisible Invasion has come out of many years of thinking and listening to Carnatic music. For me, everything here is a big topic. It’s been done often before, I wanted to offer something different. I was waiting for the right time.”
That time has arrived. Even though it was never intended to be that way, Global Control/Invisible Invasion offers a perfect soundtrack for these times, music to guide us as we carefully emerge, singing the myth electric, thinking and dancing, into whatever the new normal might be.